Epson

OVERVIEW

Epson came to Rival to explore a new brand system that could be both versatile across industries while staying true to Epson’s brand. While concepting, we focused on the circle. Rooted in Epson's Japanese heritage, the circle symbolizes harmony and continuity. It also reflects the essence of their products—inks, lenses, arcs of robotic motion, and microdevices—all of which naturally align with this shape. Below are my concept explorations and style frames.

SERVICES

Brand Identity
Print Design
Web Design
Social Media